THE GLOBAL AUTHORITY ON DIGITAL MARKETING CAPABILITY
Who We Are
Our Mission
DMI is the global standard in Digital Marketing Certification. Our mission is to support marketers achieve their learning ambitions and help them realise their full potential
We are founded
2009
Company founded by Ian Dodson & Anthony Quigley and first classroom training on the Professional Diploma in Digital Marketing.
Postgraduate Launch + GIAC
2010 - 2012
We launched our postgraduate course DMI Expert and founded our Industry Advisory Council as well as signing our first educational partner.
EQF Mapping & B2B Offering
2012 - 2016
Quality assurance from the Scottish Qualifications Authority and mapped to European Qualifications Framework.
Investment & Australian Base
2016 - 2018
Received investment from Spectrum Equity of €26 million euros and opened an office in Brisbane, Australia
AMA & Membership
2018 - 2020
Launched membership platform into marketplace and partnered with the American Marketing Association offering Dual Certification on core course content.
Today
2021
We are the leading global standard in Digital Marketing Certification, we have certified over 30k people and have 160k+ members worldwide.
The worlds biggest learning brands partner with DMI
Why DMI?
THE WORLD LEADER
IN DIGITAL MARKETING SKILLS DEVELOPMENT
We are the world's leading provider in Digital Marketing Courses, with a proven track record in transforming the skills of digital professionals to help build successful careers and promote continuous learning, to shape the workforce of the future.
Our certification courses are the only globally recognized courses and endorsed by some of the top industry bodies including the American Marketing Association
200K+
MEMBERS WORLDWIDE
30K+
CERTIFIED MEMBERS
Our People
OUR LEADERSHIP
TEAM
Ted Wessisberg
Chairman
Ted is an expert in certification, information and training businesses and is particularly experienced in helping founder-led companies transition to their next stage of development.
Ken Fiztpatrick
CEO
Ken has held senior digital leadership positions for over 20 years. He joined the Digital Marketing Institute from his position as CEO of Simply Zesty, a social media marketing agency in Ireland/UK which he led to be acquired. Prior to that he was Group CEO at Saongroup.com, a global online recruitment business.
Michael Goeden
Head of Strategy & Development
Michael has over 20 years' international experience in the education and training sector, most recently with the City & Guilds Group. Throughout his career, Michael has held roles including trainer, lecturer, operations manager, quality manager, e-learning development, business development and strategy.
Damien Flynn
Chief Financial Officer
Damien is CFO at Digital Marketing Institute since April 2013. Damien held finance positions in the spaces of property finance and education, prior to completing his training in practice in Audit and Advisory where he qualified as a Chartered Accountant.
Órla Stack
Human Resources Director
Órla has over 17 years' experience working in Human Resource Management, Training and Development. Prior to joining Digital Marketing Institute in 2017, Órla spent 14 years working within the Hospitality industry, her previous role was as Group HR & Training Manager for one of the fastest growing Hostel brands in the world.
Pamela Egan
Global Sales Director
Pamela joined DMI in August 2015 with the responsibility of developing and growing our direct online and corporate business. Pamela currently leads our Direct Sales Teams based in Ireland, USA and Australia servicing a Global customer base. Previously Pamela worked in Dell Computer Corporate where she held various sales leadership roles over her 17 year tenure with particular focus on new sales team set up and development.
David Behan
Chief Technical Officer
David has over 20 years' experience helping businesses with their digital transformation working with leading Irish brands and international companies, including Dublin GAA, PwC, Mediolanum Bank, Darkness into Light, Johnson & Johnson, and Vanderbilt Industries.
David Mooney
Global Partner Sales Director
David has over 25 years' experience working with Partners. most recently with Xerox. David and his team are responsible for growing the DMI Global Partner Network through acquisition of new Partners and expansion of current Partners.
Mischa McInerney
Director of Marketing
Mischa has over 20 years' experience developing digital strategies to build brands through digital channels and deliver scalable growth through marketing automation. Commercially focused, she has worked in Asia, Australia and Europe delivering growth and innovation across a broad range of industries including utilities, financial services and real estate.